How Ed Car Guy Started.
“Life is what happens to you while you’re busy making other plans.”
– John Lennon
In the 1980’s (during the writers strike) I was working as an actor in TV commercials. Since they were not producing new commercials for old television shows, I had to supplement my income. So, what else does an actor raised in a family of salesmen do?
I went to sell cars at a large Ford dealership in the LA area. I very quickly learned the “tricks of the trade”. I was amazed at all the areas where the dealer made money. I learned how dealers made money on the interest and lease rates of cars and trucks as well as warrantees, alarm systems and other car accessories as well as used cars and trade in’s.
After the strike was over I booked a commercial and on the set the director mentioned that he was going to lease a car. I told him… “Find out what the capitalization cost is… convert the money factor to an APR, find out if there are any factory to dealer incentives, make sure you are signing a disclosed lease not a non disclosed lease”… he stopped me and said “Wow, That is a lot of information… just go with me and I will pay you!” I saved him several thousand dollars and hours of work on his own. He then told his business manager and others about me and a business was born.
That was over a one thousand five hundred car deals ago!